Beautiful UK holiday cottage in scenic countryside
    The Growth Platform for UK Holiday-Let Owners

    Get More Direct Bookings. Keep More Of Your Revenue.

    Manage bookings, automate guest communication, market your properties, and gain exposure through the growing HolsUK marketplace — all from one platform built for UK holiday-let owners.

    • 3-month free trial — no credit card required
    • Keep 100% of every booking — no booking fees, ever
    • Calendar sync with Airbnb, Booking.com & Vrbo
    • UK-focused support
    Interactive Demo

    See Exactly How HolsUK Works

    Explore the real host dashboard with sample data — no signup required.

    Calendar management
    Guest communication
    Direct booking website
    Marketing tools
    Cleaner management
    Analytics
    Launch Interactive Demo
    The Problem

    OTAs Bring Guests. But They Shouldn't Control Your Business.

    Millions of UK holiday-let owners are leaving money on the table every single year.

    High OTA Fees

    Every OTA booking reduces your profit. Airbnb, Booking.com and Vrbo take significant cuts from every reservation — often 15–25% — money that should stay with you.

    Limited Guest Ownership

    You don't fully control the relationship with your guests. OTAs own the contact data, which makes repeat bookings and direct relationships nearly impossible.

    Too Many Systems

    Managing bookings, marketing and operations often requires multiple disconnected tools — calendar apps, messaging platforms, pricing software — all adding cost and complexity.

    Without HolsUK — the fragmented stack

    Airbnb App
    Booking.com
    WhatsApp
    Google Calendar
    Spreadsheets
    Email Marketing
    Pricing Tool
    Cleaner Rota
    vs
    HolsUK — One Platform
    The Platform

    Everything You Need To Grow Your Holiday-Let Business

    One platform for operations, marketing, direct bookings and marketplace visibility.

    Direct Booking Website

    Create your own booking channel and build your brand. Accept payments, manage availability and own the guest relationship.

    Unified Calendar

    Sync Airbnb, Booking.com and Vrbo seamlessly. One calendar across every platform — no double bookings, ever.

    AI Guest Communication

    Save hours with automated guest messaging. AI handles check-in instructions, FAQs and follow-ups — so you don't have to.

    Marketing Automation

    Generate social media content and promotional campaigns in minutes. Turn guests into followers and followers into bookings.

    Dynamic Pricing

    Maximise occupancy and revenue with intelligent pricing. Automatically adjust rates based on demand, seasonality and local events.

    Cleaner Management

    Coordinate cleaning and property turnovers effortlessly. Automated notifications, checklists and handover reports.

    Business Analytics

    Track performance and growth with a clear, visual dashboard. Understand your occupancy trends, revenue sources and guest behaviour.

    Ready to see it all?

    Explore the full platform in our interactive demo — no sign-up required.

    Explore Demo
    The Marketplace

    Get Discovered By More Travellers

    Every HolsUK property is featured in our growing UK holiday marketplace, helping guests discover unique stays across the country.

    Build your own direct booking channel while benefiting from exposure across the HolsUK marketplace.

    Lake DistrictYorkshire DalesCornwallNorfolk BroadsScottish HighlandsPeak DistrictCotswoldsDevonPembrokeshireNew ForestSnowdoniaNorthumberland

    How your property gets discovered

    From listing to booking — automatically

    1. 01

      Your Property

      Listed on HolsUK with photos, pricing and availability

    2. 02

      HolsUK Marketplace

      Instantly featured in our growing UK holiday platform

    3. 03

      Organic Search Traffic

      Guests searching for UK holiday lets find your property

    4. 04

      Guest Discovery

      Travellers explore and shortlist unique UK stays

    5. 05

      Bookings

      Reservations arrive directly to your HolsUK dashboard

    Marketplace visibility

    Included free

    Booking fees

    0% — always

    Dual Growth Engine

    Grow Through Two Booking Channels

    Most platforms offer one. HolsUK gives you both — working together.

    Direct Bookings

    Included on all plans

    • Your own branded booking page
    • Secure Stripe payments built in
    • Automated guest messaging & check-in
    • Email marketing to past guests
    • Social media promotion tools
    • You own the guest relationship

    Plans from £15/mo · Pure subscription, no booking fee

    One flat monthly fee — no booking fees, ever

    Marketplace Exposure

    Free on every plan

    • Instantly listed in the HolsUK marketplace
    • Destination & region search exposure
    • Organic search traffic to your listing
    • Guest enquiries direct to your dashboard
    • Growing UK platform visibility
    • No additional setup required

    Marketplace listing included free on all plans

    No booking fees on any plan · you keep 100% of every booking

    3-month free trial

    No subscription charges for your first 90 days

    Keep 100% of every booking

    No booking fees, ever

    The more ways guests can find your property, the more opportunities you have to grow. See full pricing →

    Host Benefits

    More Profit. Less Admin. Greater Independence.

    HolsUK is designed around one thing: helping you run a more profitable, less stressful holiday-let business.

    Increase Revenue

    Grow direct bookings and reduce reliance on OTA fees. Every direct booking means a bigger cut for you.

    Save up to 25%

    in OTA booking fees

    Save Time

    Automate repetitive operational tasks — guest messaging, cleaning coordination and pricing updates — so you can focus on what matters.

    10+ hours

    saved per month on average

    Own Your Brand

    Build direct relationships with guests. Collect emails, run promotions and create loyal repeat bookers who come straight to you.

    higher lifetime value from repeat guests

    Scale Easily

    Manage one property or a growing portfolio from a single dashboard. Add properties, team members and tools as your business grows.

    1–20+

    properties supported on one account

    Comparison

    Why Hosts Choose HolsUK

    HolsUK combines the best of OTA visibility, direct booking tools and property management software — in a single, affordable platform.

    HolsUKAll-in-one platform
    OTA PlatformsAirbnb, Booking.com
    Traditional PMSLodgify, Hostaway
    Direct booking website
    Marketplace exposure
    Calendar sync (Airbnb, Booking, Vrbo)
    AI guest messaging
    Marketing automation
    Cleaner management
    Business analytics
    UK-focused support
    Low / no booking fees
    Included
    Partial / limited
    Not available
    Pricing

    Start Growing Your Holiday-Let Business Today

    All plans include a 3-month free trial. No credit card required.

    3-month free trial

    No subscription charges for 90 days

    Keep 100% of every booking

    No booking fees, ever

    Essentials

    Solo & new hosts

    1–2 properties

    £15 /mo

    Pure subscription · no booking fees

    Start Free Trial
    • Calendar sync (Airbnb, Booking.com, Vrbo)
    • Unified guest inbox
    • Message templates
    • Listings Page
    • Host Profile Page
    • Dynamic Pricing Basic
    • AI messaging
    • Cleaning & task automation
    • Basic analytics & reports
    • Secure Stripe payments
    • Guest review collection
    • UK tax & VAT compliance tools
    • Team accounts
    Most Popular

    Standard

    Growing hosts

    Up to 5 properties

    £34 /mo

    Pure subscription · no booking fees

    Start Free Trial
    • Everything in Essentials
    • Dynamic AI Pricing
    • Advanced analytics dashboard
    • Multi-channel distribution
    • Automated check-in instructions
    • Paid extras (breakfast, parking etc.)
    • Advanced AI messaging
    • Team accounts & permissions
    • Priority support
    Best Value

    Pro

    Professional hosts & managers

    Unlimited properties

    £69 /mo

    Pure subscription · no booking fees

    Start Free Trial
    • Everything in Standard
    • Dynamic AI Pricing
    • Advanced AI guest messaging
    • Team accounts & permissions
    • Priority support (1-hr response)

    All plans include the HolsUK marketplace listing. No setup fees and no booking fees — ever.

    View full pricing details →
    Guests enjoying a UK holiday destination
    Powered by AI

    Meet HolsUK AI

    Your personal UK holiday expert. Ask anything — destinations, properties, trip planning, host advice, and more.

    Network Effect

    A Marketplace That Gets Stronger As It Grows

    As more hosts join HolsUK, more destinations become available for travellers to discover. More listings attract more guests, creating more opportunities for every property on the platform.

    Hosts join HolsUK
    Listings grow
    More travellers discover
    More bookings happen
    More hosts join

    More destinations

    Every new host adds a destination, making HolsUK more useful for every guest.

    More traffic

    A bigger marketplace attracts more organic search traffic to every listing.

    More bookings

    Better discovery means more bookings for every property on the platform.

    Beautiful UK holiday accommodation
    Get Started Today

    Take Back Control Of Your Holiday-Let Business

    Keep the visibility of OTAs while building a more profitable, independent business with HolsUK.

    Free

    to get started

    0%

    booking fees

    UK

    holiday-let focused

    Frequently Asked Questions

    Common questions about booking and hosting on HolsUK.

    Exclusive Mobile Access

    HolsUK Always in Your Reach

    Install the HolsUK web app on your phone for a faster, full-screen, app-like experience — manage bookings and discover UK stays in one tap.

    One-Tap AccessInstant home screen shortcut
    Full-Screen AppNo browser bars in the way
    Booking AlertsLive updates on the go

    Free • Works on iOS & Android • No app store needed